A: I cannot say enough about the power of Instagram (IG). We tripled our revenue last year and I am able to attribute a half-million of that growth to the social media platform. When we started using it about three years ago, my goal was simply to grow a following. But when…
MoreSteve Revnew is Senior VP of Product Innovation at Sherwin-Williams. He was involved with the development of Sherwin-Williams’ microbicidal Paint Shield product. In April 2017, the coating became an Edison Award Bronze Winner for Innovation. Here, he answers a question about a common confusion with regards to products like Paint Shield. Q:…
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TruBlue Partners with Fresh Coat Painters TruBlue Total House Care, a property management company offering handyman, lawn care, emergency repairs, and other home services, has added Fresh Coat Painters to its list of referral partners. According to Fresh Coat Painters President Tara Riley, “Having a partnership with TruBlue is awesome because in…
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In the world of professional painting, the difference between success and failure can come down to something as miniscule as the thickness of a human hair. “When there’s a paint failure, what’s the first thing that someone checks? Yes, you’ve got it; they measure the thickness of the paint you applied,” Bob…
MoreWhen it comes to finding and selecting a contractor, today’s consumers have more places to turn for information and opinions than ever before. With the rising popularity and growing number of online service sites and apps, it’s natural to assume that digital-based sources would lead the charge. But you’d be wrong. THE…
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About one-third of Bob Connor’s multi-million-dollar book of business comes from work on educational institutions— everything from elementary schools on up to colleges and universities. It’s a sector he began pursuing about 15 years ago by getting to know various facilities managers and school officials at a wide range of enterprises. The…
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