You’ve got your website with information on all your services and your coverage area. You’ve made your contact information easy to find. You’ve got an online scheduling program. You’ve even included a webform. What else could a potential customer want? Believe it or not, a good, old-fashion phone conversation. DIALING FOR DOLLARS…
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Since the official incorporation of Google 20 years ago, it has revolutionized the way consumers find and hire contractors—including painters. And in fact, it would be hard to argue that anything has ever changed how contractors market their services like Google has. Like any product growing from infancy to its 20th birthday,…
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No painting business needs to be told how important it is to have commercial vehicles handy at all times. The more pickup trucks and cargo vans you have, the more paint, ladders and extension rollers you can carry around, which can lead to more projects—and more revenue. If you’re ready to take…
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A: Back in the ’80s, I was working in Seattle where a lot of our work was on older homes, remodels and new construction. There was a lot of tearing out of walls, scraping lots of layers of paint, using thinners, lacquer and oil-based products, and all kinds of things that left…
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Dealing with substance abuse in the workplace is one of the toughest challenges any business owner can face. Fraught with personal and emotional issues and very real economic impact, substance use disorders (SUDs) are incredibly sad and difficult to handle. HARD FACTS, HARSHER REALITIES Collectively, tobacco, alcohol, prescription opioids, and illicit drug…
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Marge Parkhurst has been painting since the age of 13, when she would accompany her father, a general contractor, on various jobs after school and during the summer months. She continued working for her father throughout high school. Fast forward 34 years, and Parkhurst has created and maintained a lucrative painting business…
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